Income Now: Best Keyword Research Tool

Keyword Planner and Keyword Tool-The differences

Keyword Planner is only accessible through Adwords—it is not an external tool!

The first difference you are going to encounter is that the Adwords Keyword Planner can only be accessed through an Adwords account. It is free to create an account, but you have to be logged in to get access to the tool.

Below is the layout of the new Adwords Keyword Planner.

You get three options when you bring up the Keyword Planner. You can Search for keywords and adgroup ideas, Enter or upload keywords to see how they perform, or Multiply keyword lists.

Search for Keyword or Adgroup Ideas

This is the closest thing to the Keyword Tool that you are going to find. It looks somewhat familiar and yet very strange.

It provides three choices to you. You can type the name of a product, service, or keyword term into the search field. Or you can type in a web page URL of your site or a competitor’s site. Or you can choose from a number of predefined categories.

Local Search Enhanced-Improvements to Local Search

One of the improvements to the tool is that you can now pinpoint with city names where you would like to analyze traffic from. This gives local businesses information that was never available to them with the old keyword tool. It also makes it possible to discover places where there might be higher volumes of search traffic for a specific term, or where the cost for the search traffic might be cheaper.

This works by clicking on the pencil next to the country of choice, in this example it is the field that has United States in it. Then begin to fill in the city you would like to target. A menu pops up.

Find out more about the Keyword Planner.

Download the Cheat-Sheet Checklist